East 17: Ұлыбританиялық поп-бойз-бендтің тарихы

English boy band

East 17 are an English pop boy band started by Tony Mortimer, Brian Harvey, John Hendy, and Terry Coldwell in 1991. As of 2020, the group consists of Coldwell, Robbie Craig and Joe Livermore. East 17 have undergone multiple lineup changes, with Coldwell remaining the only constant member. The group has released 18 top 20 singles and four top 10 albums and was one of the UK's most popular boy bands during the early to mid 1990s, aided by strong tabloid interest in their 'bad boy' image, compared to the clean cut style of rivals Take That. Their style blended pop and hip hop in songs such as "House of Love" and "Let It Rain". East 17 has sold over 18 million albums worldwide and according to the British Phonographic Industry (BPI), the group has been certified with sales of 1.8 million albums and 2.6 million singles in the UK. Their biggest hit, "Stay Another Day", was the UK Christmas number one in 1994. The group continues today under the lineup of Terry Coldwell, Joe Livermore, and former Artful Dodger collaborator Robbie Craig.

East 17 began in 1991 when Tony Mortimer was promised a record deal with London Records after he presented his own material. The deal was granted under the condition that he form a group, which would be in the format that London Records were looking for. Mortimer recruited Brian Harvey, John Hendy, and Terry Coldwell. The group was named East 17 after the postcode of their hometown, Walthamstow.

In 1994, upon the release of their second album, Steam, East 17 scored their only UK number one single with "Stay Another Day".

The group's next album, 1995's Up All Night, was less successful. In 1996, the group reached No. 2 with the track "If You Ever", a duet with Gabrielle. The single was featured on their compilation album Around the World Hit Singles: The Journey So Far.

In January 1997, Brian Harvey was engulfed in a drug related controversy when he claimed that he had taken ecstasy pills on a night out, stating in the press that "It's cool to take drugs" and claiming that ecstasy "can make you a better person". This went against the group's image, and there was intense media scrutiny, leading to questions being raised in the House of Commons. They landed a record deal with Telstar Records after recording an album's worth of self written material in their home studios. Their first single as E 17 was "Each Time", which reached No. 2 in the UK. But without Mortimer's songwriting influence, the group's initial success soon wavered; sales of their next single, "Betcha Can't Wait", were disappointing, reaching number 12 in the charts, and their album Resurrection failed to make the UK Top 40. The band was later dropped by their label in 1999 and subsequently split up.

In 2001, Harvey, now as a solo artist, released a collaboration with Wyclef Jean, with the Top 20 single "Loving You", but later returned to perform numerous gigs with Coldwell and Hendy. On the ITV1 docusoap Redcoats, the trio were shown performing at Butlins in Bognor. Whilst in 2005, Harvey, Coldwell, and Hendy performed in Mongolia. In May 2005, Harvey was seriously injured in a car accident, requiring surgery.

On 4 February 2006, Harvey appeared on the UK music television show CD:UK, where he announced that East 17 might make a comeback with its original lineup. In mid February 2006, the group reformed and played their first comeback concert on 30 May at the Shepherd's Bush Empire in London. along with a new album, "Universalization", but both went unreleased. East 17 performed at the 2009 Glastonbury Festival on 25 June in the dance lounge. In November 2009, the group collaborated with Mortimer in aid of the Born Free Foundation. They performed two of their best known songs—"Deep" and "Stay Another Day"—for the Wild & Live! event at the Royal Albert Hall. After the performance, the four agreed that it would be best if they never sang together again. However, according to a BBC Radio 2 interview with Zoë Ball in December 2009, songwriter Tony Mortimer mentioned that the band were on "talking terms" and planning a comeback for 2010.

Tony Mortimer returned to East 17 in 2010. Brian Harvey left soon after, when his commitment was questioned by the rest of the group; he had been missing rehearsals and cancelling performances. In 2011, T Mobile used the East 17 song "House of Love" in a Royal Wedding "spoof" commercial. In April 2011, it was announced that Blair Dreelan had joined the band for their Back to the Future tour in August and September 2011 to promote their comeback single, "Secret of My Life". On 28 September 2011, Dreelan left the group due to contractual obligations. On 27 November 2011, East 17 appeared as musical guests on X Factor Romania. East 17's fifth studio album, Dark Light, along with the new single "I Can't Get You Off My Mind", were released in 2012.

Tony Mortimer departed for the third time in 2013. Robbie Craig later joined East 17 in early 2014. John Hendy and Terry Coldwell became the only original members in the group at that stage. In 2017, East 17 partook in B*Witched's Australia & NZ Tour as a supporting act alongside Atomic Kitten, S Club 3, and Liberty X. During this time, the band released their sixth studio album, 24/7, exclusively in Australia, titling it 24/7: Australian Tour Edition. In June 2018, John Hendy departed the group, citing personal reasons. Since then, Terry John joined the band as Hendy's replacement, performed with them at numerous shows, but eventually also left and was replaced by Joe Livermore. On 27 August 2021, East 17 released 24/7 internationally. On 27 May 2022, East 17 released a new single, said to be from an upcoming album, called "I Just Wanna". On 1 December 2023, the band issued the single "Merry Quitmas". It was released in collaboration with Riot Labs, an anti smoking charity.