Clear Channel Outdoor тарихы және дамуы

Outdoor advertising company
Alongside this outdoor advertising consolidation, the Mays family in San Antonio, Texas, founded a broadcasting company in 1972, which would become known as Clear Channel Communications. By the mid 1990s, Clear Channel Communications owned 43 radio and 16 television stations. By 2004, Clear Channel owned more than 1,200 radio stations and 36 television stations in the United States and 770,000 billboards globally. Along the way, CCO further consolidated operations by acquiring Universal Outdoor (Naegele, Derse, POA, Revere), Donrey, Paxton Outdoor, Ackerley Media, Badger Outdoor, ABC Outdoor, and Hansen Outdoor, to name a few of the larger transactions.

In November 2005, Clear Channel Outdoor Holdings, Inc. (NYSE:CCO) and its parent company, Clear Channel Communications, Inc. (NYSE:CCU) announced the initial public offering of 35,000,000 shares of Class A common stock of Clear Channel Outdoor Holdings at a price of $18.00 per share, for a total offering of $630,000,000. In 2006, CCOH acquired Interspace Airport Advertising and began operating as Clear Channel Interspace Airports. In 2009, the airports media sales business began operating as Clear Channel Airports. Today, Clear Channel Airports manages advertising and marketing contracts in more than 260 airports across the world. In 2007, Clear Channel Outdoor began its partnership with the FBI to display fugitives and missing persons on billboards across the United States. In 2008, Clear Channel was taken private by firms Thomas H. Lee Partners and Bain Capital LLC, and the Mays family divested their interests in the company. In September 2014, CCO's then parent parent company changed its name from Clear Channel Communications, Inc. to iHeartMedia. The outdoor advertising entity retained the Clear Channel name to protect that trademark. In 2015, Scott Wells became CEO of Clear Channel Outdoor Americas. He is responsible for all CCOA’s business in the U. S., and its Caribbean based airport media sales operations. On January 7, 2016, Lamar Advertising Company purchased Clear Channel Outdoor's assets in 5 major U. S. city markets for $458.5 million. In 2016, CCOA introduced the automated ability (programmatic) for advertisers to buy ads on its various digital outdoor formats using computer programs.