Заметки «Пост-ит»: История и эволюция липких блокнотов

Small piece of paper with a re adherable strip of glue on its back

A Post it note (or sticky note) is a small piece of paper with a re adherable strip of glue on its back, made for temporarily attaching notes to documents and other surfaces. A low tack pressure sensitive adhesive allows the notes to be easily attached, removed and even re posted elsewhere without leaving residue. The Post it's signature adhesive was discovered accidentally by a scientist at 3M. 3M's Post it has won several awards for its design and innovation. remain registered company trademarks, with terms such as "repositionable notes" used for similar offerings manufactured by competitors. While use of the trademark 'Post it' in a representative sense refers to any sticky note, no legal authority has ever held the trademark to be generic.

In 1968, Spencer Silver, a scientist at 3M in the United States, attempted to develop a super strong adhesive. Instead, he accidentally created a "low tack", reusable, pressure sensitive adhesive for the aerospace industry. For five years, Silver promoted his "solution without a problem" within 3M both informally and through seminars, but failed to gain adherents. In 1974, a colleague who had attended one of his seminars, Art Fry, came up with the idea of using the adhesive to anchor his bookmark in his hymn book. Fry then utilized 3M's sanctioned "permitted bootlegging" policy, which allows employees to spend some of their work time on projects of their own choosing, to develop the idea. Fry provided 3M employees with a prototype of the product, and individuals started exchanging messages, demonstrating the product's communicative effectiveness. A year later, 3M launched a massive marketing campaign known as the Boise Blitz. The following year, they were launched in Canada and Europe. Post it Flags were introduced as a new way to organize with color coding, filing and indexing. In 2014, 3M released Post it Super Sticky Dry Erase Surface, an instant dry erase surface that is stain free and customizable to quickly fit on walls, cabinets, desks and more. In 2019, the Post it App was relaunched. In 2010 the creators of the Post it note joined the National Inventors Hall of Fame as a result of the widespread success of the Post it note. In 2019, the Post it app was awarded 'Best of' App of 2019 by Google Play. His 1997 suit against 3M resulted in a confidential settlement. At a preliminary hearing, a federal judge ordered the parties to undergo mediation. In 1997, 3M sued Microsoft for trademark infringement for creating an electronic Post it in Microsoft's Office 97 and using the term “Post it” in a help file.

Post it Notes come in a variety of colors, collections, sizes, and rulings. The original Post it note color is Canary Yellow, the color of the notes when they were initially invented, and it remains one of the most popular colorways to this day. They offer a wide variety of advantages in a classroom—for instance, they are cost efficient, don't take time to set up, and are simple enough to be used by almost any age group. They have uses in concept mapping, labeling models, and more. They can also be used when explaining and teaching about broader terms like genetics. They are used in the workplace both to convey information and to offer praise or words of encouragement. They can help boost communication between coworkers and can help communications between departments. They can also serve to praise people or tell them to keep up the good work. They can be used to annotate textbooks in place of standard highlighting and sideline note taking methods, allowing the pages to remain free of markings. Additionally, Post it notes can be used to visually guide students to important points in the textbook, helping them find information faster. Students can easily collaborate on an organizer by each contributing one idea or clause on a Post it. In Grey's Anatomy, the Post it became an iconic symbol of commitment after Meredith and Derek used a blue Post it to declare their wedding vows, a significant pop culture moment. In season six of Sex and the City, the Post it was used to facilitate a breakup. Post it notes have appeared in episodes of various TV shows, including The Office, Parks and Recreation, Being Mary Jane, and Doctor Who. The posts under this hashtag feature post its as art mediums, bookmarks, flipbooks, and more. One LinkedIn member posted about mapping the customer journey through Post its with tips on involving different team members and organizational strategy.

As one of the top selling consumer items on the market, Post it notes may have a positive effect on how users take in the information presented on them. This is backed up by research that aimed to see just how helpful these small strips of paper can be to those who utilize them.

"The Yellow Stickee Diary of a Mad Secretary", by Rosa Maria Arenas, is the mini graphic journal of an office worker/artist, exhibited July 7 through August 25, 2013, at the Michigan Institute of Contemporary Art (MICA) Gallery in Lansing, Michigan. The 41 drawings displayed are a tiny percentage of the more than 2000 original drawings that constitute the Yellow Stickee Diary Project which Arenas created while working temp jobs from 1994 to 2005. Printed with archival inks on archival paper, the reproductions include "stickee sized" (3″ × 5″) framed prints and enlargements of the original drawings (which were all done on Post it notes). In 2012, Turkish artist Ardan Özmenoğlu was selected to have a solo exhibition at Bertrand Delacroix Gallery in the art district of Chelsea, Manhattan. The exhibition, titled "E Pluribus Unum" (Latin for "Out of many, one"), opened November 15, 2012 and featured large scale works on Post it notes. In 2004, Paola Antonelli, a curator of architecture and design, included Post it notes in a show entitled "Humble Masterpieces". Rebecca Murtaugh, a California artist, who uses Post it notes in her artwork, in 2001 created an installation by covering her whole bedroom with $1000 worth of the notes, using the ordinary yellow for objects she saw as having less value and neon colors for more important objects, such as the bed. The Lennon Wall, a message board created during the 2014 Hong Kong protests from a stretch of curved staircase in the Central Government Complex, is covered in multi colored Post it notes with handwritten messages from supporters. In 2011, at the Munich, Germany Apple store, a group of Apple fans paid tribute to Steve Jobs by constructing a portrait of him out of 4001 Post it notes. The use of Post its resembled pixel art as each Post it acted as a single pixel. Smith used Instagram as a platform to engage with the social injustice posed by the pandemic. Covid Manifesto is part of an online exhibit at the Carnegie Museum of Art, which premiered on September 3, 2021. Levee set up tables and chairs in Union Square Station and invited commuters to express their thoughts and feelings on Post it notes. Plans are presented here and the public can freely share their ideas, opinions, and feedback on potential projects, often in the form of Post it note annotations. In 2016, at the Minnesota History Center in St. Paul, Minnesota, the public wrote their reflections on the life of Prince on Post it notes and posted them near the exhibit. Some Post it notes were archived by the museum to preserve the public sentiment expressed at the time.