Корпорация Roshen: История и Деятельность Украинского Кондитерского Гиганта

Ukrainian confectionery manufacturing group

Roshen Confectionery Corporation (Кондитерська корпорація «Роше́н») is a Ukrainian confectionery manufacturing group. It operates facilities in the Ukrainian cities of Kyiv, Vinnytsia, Ivankiv, and Kremenchuk, as well as in Budapest, Hungary, and Klaipėda, Lithuania. The company's name is derived from the last name of its owner, Petro Poroshenko (Poroshenko), who served as the president of Ukraine from 2014 to 2019. In 2012, the Roshen Corporation ranked 18th in the "Candy Industry Top 100" list of the world's largest confectionery companies. The company exports to Kazakhstan, Uzbekistan, Kyrgyzstan, Azerbaijan, Georgia, Armenia, Moldova, Estonia, Hungary, Poland, Latvia, Lithuania, the United States, Canada, Germany, Romania, Finland, Bulgaria, and Israel. In early 2017, Candy Industry placed ROSHEN in 24th place in the "2017 Global Top 100" of confectionery producers and estimated its annual revenue at $800 million.

Participating in the 2014 presidential election in Ukraine, Petro Poroshenko announced his intention to sell Roshen after his victory to avoid any conflicts of interest. At a press conference on June 5, 2015, in Kyiv, Poroshenko assured that he intended to transfer his stake in the confectionery corporation "Roshen" to the management of a private investment banking company, N M Rothschild & Sons, owned by the Rothschild family. In January 2016, he announced the signing of an agreement on the transfer of these shares.

In July 2013, Russia banned all imports of Roshen products due to dissatisfaction with the packaging labeling. Subsequently, Roshen products underwent inspections in Kazakhstan, Belarus, Kyrgyzstan, and Moldova, but no complaints were raised. On 21 October 2013, Russia's ambassador to Ukraine Mikhail Zurabov stated, "There are no problems with the quality of products; they are safe. But there are problems associated with the production technology, using some ingredients not certified by the law." However, on 12 March 2014, the acting head of the Russian Federal Service for Supervision of Consumer Rights Protection and Human Welfare, Anna Popova, stated that Ukraine had not yet fulfilled its requirements to allow Roshen products back into the Russian market. In late March 2014, the Roshen factory in Lipetsk, Russia, was closed down, and its local managing director was charged with "conspiring with unnamed others to use a registered trademark illegally to extract additional profits." According to Reuters, some Roshen factory workers in Lipetsk felt embarrassed to work for Ukrainians "swept up in a wave of Russian patriotism since Moscow annexed Crimea" and gossiped about rumors of how the management "paid Ukrainians more money and were cheating the Russians". In April 2017, total production stopped at the Lipetsk factory, leaving 700 people jobless. As noted, the seizure of property of the Lipetsk confectionery factory, imposed by the Investigative Committee of the Russian Federation under a criminal case, made it impossible to sell the factory. During the election campaign of the 2014 Ukrainian presidential election, Roshen owner Poroshenko pledged to sell all his shares in Roshen if elected President. Although Poroshenko was elected President, by late December 2014, he was unable to find a buyer for the company. Because of this, in January 2016, Poroshenko transferred his share of the corporation to an independent blind trust.

"ROSHEN" serves as the overarching brand encompassing all products within the corporation. The name is derived from Poroshenko, the surname of its owner. ROSHEN makes over 350 confectionery items, including chocolate and jelly sweets, caramel, toffee, chocolate bars, biscuits, wafers, sponge rolls, pastries, and cakes. Annually, the corporation produces approximately 300,000 tonnes of confectionery. In 2013, the company had a product range of approximately 200 confectionery items and achieved a total output of 410,000 tonnes.