Одевай меня: История песни Мадонны 1985 года.

1985 single by Madonna

"Dress You Up" is a song by American singer Madonna from her second studio album, Like a Virgin (1984). It was released as the album's final single on July 24, 1985, by Sire Records. Written by Andrea LaRusso and Peggy Stanziale, and produced by Nile Rodgers, who also played guitar on the track, it was the final song to be added to the album. Rodgers had asked the writers to compose something similar to the work of his band Chic but, due to LaRusso and Stanziale being busy with other projects, the composition took time. When the lyrics were submitted, the producer initially rejected them, as he felt there was no time to compose a melody; Madonna, however, liked the lyrics and convinced him to include the song on Like a Virgin. Musically, "Dress You Up" is a dance pop song whose lyrics are an extended metaphor for fashion and lust, comparing dressing up with passion. Upon release, the song was positively received by music critics, with some deeming it "irresistible"; in retrospective reviews, it is now considered one of Madonna's best singles. Despite positive feedback, "Dress You Up" was added to the Parents Music Resource Center's "Filthy Fifteen" list due to the sexual innuendo on its lyrics. It fared well commercially, becoming the singer's sixth consecutive top five single in the United States' Billboard Hot 100. Overseas, it peaked within the top ten in Australia, Belgium, Canada, Ireland, New Zealand, and the United Kingdom. "Dress You Up" has been included in four of Madonna's concert tours, the last being 2015–2016's Rebel Heart Tour; the performance from the Virgin Tour (1985) was released as music video to promote its home video release. "Dress You Up" was used in a 1999 Gap TV spot, and covered by the cast of Glee in 2013.

Following the release of her 1983 self titled debut album, Madonna became, according to author Craig Rosen, "one of the most exciting new artists of the 1980s". For her second studio album, Like a Virgin (1984), the singer attempted to become one of its primary producers, feeling the need to control the various aspects of her music; she believed that depending on a particular producer for an album was not something that suited or benefitted her. She opted to work with Nile Rodgers because of his work as a member of band Chic, and on David Bowies Let's Dance (1983). years later, it was included on Madonna's third compilation album, Celebration (2009).

Musically, "Dress You Up" is a "drum machine driven" dance pop song, consisting of a two chord verse. Personnel included Rodgers on guitars, Jimmy Bralower on drums, and Rob Sabino played piano and was in charge of the synthesizers. It is composed in the key of C minor, with Madonna's vocals ranging from a low note of B3, to a high note of F5; "Dress You Up" has a basic sequence of Cm–B–G7 in the verses, and A–B–Cm–Cm/G in the refrain as its chord progression. In the summer of 1985, a committee known as the Parents Music Resource Center (PMRC) included "Dress You Up" on its "Filthy Fifteen" list, which compiled fifteen songs by multiple artists, considered to be the "most offensive" of the time". One of the committee's founders was Mary Elizabeth "Tipper" Gore, who said that "popular culture is morally bankrupt, flagrantly licentious and utterly materialistic ― and Madonna is the worst of all". Gore had allegedly heard her daughter listen to the song, and found the refrain an example of "vulgar music".

Upon release, "Dress You Up" was well received by critics. Billboards Nancy Erlich felt the singer sounded "pert, saucy, [and] eager to please" on the track. For Cash Box, it's "characteristic Madonna, with a bubbling groove and an irresistible chorus and hook". From AllMusic, Stephen Thomas Erlewine named it, alongside "Angel", an example of "excellent standard issue dance pop". On Slant Magazines review of Like a Virgin, Sal Cinquemani referred to "Dress You Up" as irresistible; Mandalit Del Barco from The Spokesman Review deemed it a "groovy, albeit repetitive, ditty". Santiago Fouz Hernández and Freya Jarman Ivens, authors of Madonna's Drowned Worlds: New Approaches to Her Cultural Transformations, compared the singer to a "sex kitten" in the song. William McKeen praised its melody for being "insistently chugging". Caroline Sullivan from The Guardian, opined that it was the artist's first attempt at a teenage persona. For the staff of Pitchfork, "Dress You Up" revisits the "effervescent electro pop" sound of Madonna's debut album, "with a little more polish". One negative review came from Entertainment Weeklys Dave Karger, who felt the song came off as repetitive and immature. Retrospective reviews have also been positive. In 2003, when fans were asked to vote for the Top 20 Madonna singles of all time by Q magazine, "Dress You Up" was allocated the eighth spot. On his ranking of Like a Virgins songs, Chuck Arnold from Billboard placed it in the third position: "[it] completely captures [Madonna] in the process of becoming a sex positive icon. For a song that [she] didn’t have a hand in writing [ ] ['Dress You Up'] sounds so much like her. Or at least the Madonna she was back in 1984". In another occasion, Arnold named it a "throbbing come on impossible to resist". While reviewing the songs from the "Filthy Fifteen" in 2015, Rolling Stones Kory Grow said that "Dress You Up" was "largely innocuous by Madonna standards". It came in at the same spot on Gay Star News ranking, where Joe Morgan called it "her sexiest song that manages to appeal to both men and women of all sexualities". Ed Masley from The Arizona Republic named the track Madonna's 15th best, highlighting its "girlish charm that does its best to fool you into thinking there’s no sexual innuendo to be found". For The Guardians Jude Rogers, "its mentions of velvet kisses over a body are gently diverting", and it is Madonna's 51st best single. Louis Virtel, writing for The Backlot, named "Dress You Up" the 38th best song of the singer's discography, referring to it as "silly and a little scandalous [ ] it's perfect". It was named the singer's 21st finest single by The Tabs Harrison Brocklehurst, who singled out its "great hooky lyric", and deemed it a standout from Like a Virgin. "Dress You Up" was considered Madonna's 15th best track by the staff of Rolling Stone, who added that it became a "style anthem for a generation of young wannabe's". Billboards Andrew Unterberger applauded its "knockout chorus, infectious synth line and exceptionally placed Owww backing vocals"; he named it the singer's 33rd best single.

On August 10, 1985, Billboard reported that "Dress You Up" was one of the most added songs to radio stations; this caused it to debut at number 36 on the Billboard Hot 100. By September 21, the single had given Madonna her seventh consecutive top ten hit, thus she became the fourth female artist with the most consecutive top ten singles at the time, behind only Brenda Lee, Aretha Franklin, Connie Francis, and Donna Summer. "Dress You Up" was also the fourth single from Like a Virgin to peak within the Hot 100's top ten, making it, at the time, the second album by a female to generate four top ten singles, the other being Cyndi Lauper's She's So Unusual (1983). Ultimately, the single peaked at number five and was Madonna's sixth consecutive top five hit. "Dress You Up" reached the third position of both the Hot 100 Airplay and the Dance Club Songs chart. On the Adult Contemporary chart, it came in at number 32. In Australia, "Dress You Up" reached the chart's fifth position in October 1985, becoming Madonna's sixth top ten single in the country. Afterwards, it was included on four of her concert tours: Virgin (1985), Who's That Girl (1987), Sticky & Sweet (2009), and Rebel Heart (2015―2016). On the first one, it was sung as opening number; Madonna struck poses on top of a staircase before reaching the microphone to sing. She wore lace leggings and bra, a colorful jacket, and crucifixes around her neck and ears. From the Observer–Reporter, Terry Hazlett felt the singer resembled Loretta Young during the number. To promote the Madonna Live: The Virgin Tour release, filmed in Detroit, the song's performance was released as music video and added to MTV the week of August 3, 1985; it was nominated for Best Choreography at the 1986 MTV Video Music Awards. For the Who's That Girl World Tour, the song was performed in a medley with "Like a Virgin" and "Material Girl"; Madonna changed her clothes in an onstage telephone booth and emerged wearing a dress covered in toys, trinkets, and other plastic paraphernalia. The number was deemed one of the concert's strongest by the Washington Posts Richard Harrington. Madonna intended to include "Dress You Up" on 2004's Re Invention World Tour, but found it hard to learn the guitar chords and was scrapped. On the Confessions Tour (2006), "Dress You Up" was sampled on an introduction video that led to "Music" (2000), along with "Borderline" (1984), "Erotica" (1992), and "Holiday" (1983). During the Philadelphia and Los Angeles concerts of 2008's Sticky & Sweet Tour, Madonna did a capella renditions of the single per the crowd's request. It was then included on the tour's 2009 extension, where it was performed as a "metal guitar fest", with samples of The Knack's "My Sharona" (1979), and "God Save the Queen" (1977) by Sex Pistols. The number was singled out by The Guardians Alex Macpherson. On March 20, 2015, the singer appeared on The Ellen DeGeneres Show to promote her thirteenth studio album Rebel Heart, and sang "Dress You Up" with host Ellen DeGeneres. That same year, a slow, cumbia and salsa fueled medley of "Dress You Up", "Into the Groove", and "Lucky Star" (1983) was included on the Rebel Heart Tour. The number featured Day of the Dead iconography and found Madonna, decked out in a long dress with a black shawl and a black hat, joined by a Mexican themed dance crew. Billboards Joe Lynch opined that, "the maracas might have been a little much, but the crisp Spanish guitar successfully made the songs sound newly organic". The performance at the March 19–20, 2016 shows in Sydney was recorded and released in Madonna's fifth live album, Rebel Heart Tour (2017).

In 1999, "Dress You Up" was used by Gap in a TV spot for vests, and sung by Alex Greenwald; the music was remixed by the Dust Brothers. In 2007, it was covered by American bands Apollo Heights, and Zolof the Rock & Roll Destroyer and Reel Big Fish; the former's rendition was included on the tribute album Through the Wilderness, while the latter's was recorded for Duet All Night Long. An additional cover was done in 2008 by British singer Kelly Llorenna. A mashup of Elton John's "The Bitch Is Back" (1974) and "Dress You Up" ―performed by Blake Jenner and Alex Newell― was included on "Feud" (2013), the sixteenth episode of the fourth season of American musical television series Glee.