Кара Анн Суайшер: Жизнь и карьера технологического журналиста

American technology business journalist

Kara Anne Swisher ('/k//ɛər//ə/ KAIRə; born December 11, 1962) is an American journalist. She has covered the business of the internet since 1994. As of 2023, Swisher was a contributing editor at New York Magazine, the host of the podcast On with Kara Swisher, and the co host of the podcast Pivot. In 2014, she co founded Vox Media's Recode. From 2018 to 2022, she was an opinion writer for The New York Times, before re joining Vox Media. She has also written for The Wall Street Journal, The Washington Post, the All Things Digital conference and the online publication All Things D. A self described "liberal, lesbian Donald Trump of San Francisco" in 2016, she expressed interest in running for political office in San Francisco.

Swisher lived in Roslyn Harbor, New York, until her father died when she was five years old. Afterward her family moved to Princeton, New Jersey, where she was raised. In a 2021 interview with Bryan Elliott for Inc.'s Behind The Brand, Swisher stated that, as a child, she always wanted to work either in the military, with military intelligence, or with the CIA. Swisher studied propaganda and received a BS in literature and journalism from the Edmund A. Walsh School of Foreign Service (SFS) at Georgetown University in Washington D. C. in 1984. In 1985, she received her MS in journalism from Columbia University Graduate School of Journalism. She also "spent some time" at Duke University studying misinformation and propaganda, which Swisher stated were "always my area of study". After the fall of the Berlin Wall, Swisher received a fellowship that allowed her to live almost a year in Kreuzberg, Berlin. Preparing for future employment within "the security apparatus", she attempted to learn German, but never mastered the language. In her early career, Swisher worked at the Washington City Paper in Washington, D. C. She interned at The Washington Post in 1986 and was later hired full time.

Swisher joined The Wall Street Journal in 1997, working from its bureau in San Francisco. She created and wrote Boom Town, a column devoted to the companies, personalities and culture of Silicon Valley which appeared on the front page of the Wall Street Journal's Marketplace section and online. During that period, she was cited as the most influential reporter covering the internet by Industry Standard magazine. In 2003, with her colleague Walt Mossberg, she launched the All Things Digital conference and later expanded it into a daily blog called AllThingsD. com. The conference featured interviews by Swisher and Mossberg of top technology executives, such as Bill Gates, Steve Jobs, and Larry Ellison.

On January 1, 2014, Swisher and Mossberg struck out on their own with the Recode website, based in San Francisco. In the spring of 2014 they held the inaugural Code Conference near Los Angeles. Vox Media acquired the website in May 2015. A month later in June 2015, they launched Recode Decode, a weekly podcast in which Swisher interviews prominent figures in the technology space with Stewart Butterfield featured as the first guest. In September 2018, Recode and Vox Media launched Pivot, a semi weekly news commentary podcast co hosted by Swisher and Scott Galloway. In April 2020, New York Magazine announced Pivot would be joining the magazine's properties, subsequently dropping the Recode branding, and Swisher would also be joining as editor at large. In May 2020, Swisher wrote on Twitter that she had not been involved in editing or assigning stories on Recode for many years.

Swisher became a contributing writer to the New York Times Opinion section in August 2018, focusing on tech. She has written about topics such as Elon Musk, Kevin Systrom's departure from Instagram, Google and censorship, and an internet Bill of Rights. In September 2020, the Times premiered Sway, a semiweekly podcast hosted by Swisher focused on the subject of power and those who wield it, with Nancy Pelosi featured as her first guest. Other guests have included Georgia politician and voting rights activist Stacey Abrams, Airbnb CEO Brian Chesky, actor Sacha Baron Cohen, Apple CEO Tim Cook, entrepreneur Mark Cuban, Microsoft co founder and philanthropist Bill Gates, former Presidential candidate Senator Amy Klobuchar (D MN), United States Secretary of Transportation Pete Buttigieg, film director Spike Lee, Parler CEO John Matze, Georgia Secretary of State Brad Raffensperger, USSF CSO Gen. John W. Raymond, and social activist and celebrity Monica Lewinsky. In June 2022, Swisher announced she'd be leaving the New York Times to pursue a new project at Vox Media's New York Magazine.

Swisher became an editor at large at New York Magazine and the host of On with Kara Swisher in September 2022. The first episode of 'On' premiered September 26.

Swisher has also served as a judge for Mayor Michael Bloomberg's NYC BigApps competition in New York. Swisher told Rolling Stone writer Claire Hoffman: "A lot of these people I cover are babies", Swisher says. "I always call them papier mâché – they just wilt." Swisher appeared as herself in a 2015 episode of the HBO show Silicon Valley. In 2016, Swisher announced she planned to run for mayor of San Francisco as a Democrat in 2023. She was then described as likely to run on a "highly progressive" platform. Swisher wrote of her experiences working for The McLaughlin Group in a 2018 Slate article, in which she alleged that host John McLaughlin abused staff and sexually harassed women. Reflecting on his death from prostate cancer in 2016, she wrote, "I’m so glad he’s dead. Seriously, I’m glad he’s dead. He was a jackass. He deserved it." In January 2019, Swisher told people who disapproved of a Gillette advertisement, following the January 2019 Lincoln Memorial confrontation, "And to all you aggrieved folks who thought this Gillette ad was too much bad men shaming, after we just saw it come to life with those awful kids and their fetid smirking harassing that elderly man on the Mall: Go fuck yourselves." Citing Swisher's comment as an example of how inaccurate many media accounts of the story had been, Caitlin Flanagan of The Atlantic Monthly observed, "You know the left has really changed in this country when you find its denizens lionizing the social attitudes of the corporate monolith Procter & Gamble." Swisher apologized in a follow up tweet two days later. In 2021 and 2023, Swisher hosted the official companion podcast for the third and fourth seasons of HBO's TV series Succession.

On August 24, 2023, Swisher urged her Twitter audience to come up with nicknames for Vivek Ramaswamy and proposed her own, "RamaSMARMY". Several Indian American commentators took strong exception to her attacks, which were perceived as racially targeted.

Swisher married engineer and technology executive Megan Smith in Marin County in 1999 at a time when same sex marriage was not legal in California. They had additional legal wedding ceremonies in 2003 in Niagara Falls, Canada, in 2004 as part of the San Francisco 2004 same sex weddings, and again in San Francisco, California in November 2008 in advance of California Proposition 8, which declared same sex marriages invalid in California. Swisher and Smith have two sons, Louis and Alexander. They separated in 2014, and were divorced as of 2017. Swisher married Amanda Katz on October 3, 2020, with whom she has two children. In 2011, Swisher suffered a "mini stroke" while on a flight to Hong Kong, where she was subsequently hospitalized and put on anticoagulant medication. She wrote about the experience in a remembrance of Luke Perry, after a stroke led to his death in 2019. Swisher is known for wearing dark aviator sunglasses even while indoors, explaining "I have light sensitivity a little; I just don’t like bright lights."