Авиакомпания Азорских островов: История и развитие

Portuguese airline

Azores Airlines, previously known as SATA Internacional, A subsidiary of SATA Air Açores, the airline operates as the international arm of the regional network, connecting the archipelago intercontinentally from its hub at João Paulo II Airport.

The airline was first established in March 1990 under the name of OceanAir and in 1995 was authorized to operate air transport services as a non scheduled carrier. SATA Air Açores became the major shareholder when OceanAir suspended service in 1994. It later became the sole owner, and on 20 February 1998 it was re branded as SATA Internacional, resuming operations on 8 April 1998. The airline became a wholly owned subsidiary of Grupo SATA, which also operates SATA Air Açores. Following its bid by public tender, SATA Internacional was awarded scheduled routes from Ponta Delgada to Lisbon, Madeira Island and Porto. SATA would later own two tour operators in North America: SATA Express in Canada and Azores Express in the United States.

In May 2009, SATA adopted a new brand image and a new logo which was applied to its first new Airbus A320 200, registered CS TKO and named "Diáspora". The new scheme was adopted by both SATA Internacional and SATA Air Açores during the fleet upgrades beginning at the end of the 1990s and lasted until 2015. In January 2015, the airline announced strategic plans to reduce its debts from €179 million to €40 million by 2020 by reducing its fleet and workforce. Under the plan it would also be renamed to Azores Airlines. In October 2015, SATA Internacional subsequently announced a major rebranding, including the name change to Azores Airlines and a change of the colour scheme from blue tones to green tones. At the same time, a fleet renewal with Airbus A330 aircraft had been announced. The first A330 commercial flight took place on 25 March 2016 from Ponta Delgada to Boston. In September 2016, the airline announced a change of plans regarding its fleet renewal. While plans to phase in a second Airbus A330 were later cancelled, Azores Airlines ordered two Airbus A321neo on interim lease for 2017 2019 and four Airbus A321LRs to be delivered in 2019 to replace the interim A321neos. The A310 fleet was fully retired in October 2018, after which the airline's fleet was composed entirely of narrowbody Airbus aircraft. In July 2019, the airline received its first Airbus A321LR. However, by the end of 2019 when the airline had been expected to return the A321neos, it had retained them instead. In January 2021, an Airbus A321LR operating Azores Airlines Flight S46865 claimed the record for the longest commercial A321LR flight by duration, which operated as a charter from Lisbon to Bogotá in a time of 9 hours and 49 minutes. The airline surpassed the record previously set by Air Transat for its A321LR flight on 26 October 2020 from Montréal Trudeau to Athens, taking a duration of 8 hours and 20 minutes, but was later surpassed by TAP Air Portugal on 29 March 2021 with its A321LR flight from Maputo to Praia, for a flight duration of 10 hours and 7 minutes.

Azores Airlines operates scheduled domestic flights from the Azores to the Madeira Islands and mainland Portugal, and international flights from the Azores to destinations in Africa, Europe and North America, as well as charter flights. Regional flights within the Azores are operated by its parent company, SATA Air Açores.

The airline over its history as SATA Internacional and later as Azores Airlines has iterated various liveries.

The airline's original livery consisted of an all white fuselage with the name SATA Internacional in ocean blue over the front windows, and a dark blue tail with the company logo. Before this, the livery had an idealised logo featuring the bands of crashing waves, superimposed by a sun disk, with the calligraphic lettering "Fly Azores" below. This tourist friendly logo was retired at the end of the 20th century, to be replaced with a more corporate image. The airline as well as its parent company SATA Air Açores adopted new branding in 2009, which included an idealised bird symbol as the new logo. The symbol, called BIA (for "Blue Islands Açor"), consisted of nine geometrical shapes, representing the nine islands of the Azores assembled to form the mythical Açor of Portuguese legend. The "açor" or northern goshawk was thought to have been the bird found circling the islands of the Azores when Portuguese sailors first discovered the archipelago. This form appeared on the tail fin, in addition to a portion located just ahead of the wings on the fuselage.

Following the airline's rebranding in 2015 from SATA Internacional to Azores Airlines, the new branding consisted of a change from blue tones to green tones, and the airline's previous açor symbol was changed to a symbol resembling a whale's tail exposed above the ocean surface, though like the previous symbol was also of nine geometrical shapes. Nothing was written in the aircraft's technical maintenance log, both flight crew and maintenance staff were unable to interpret the hard landing report and despite the damage, the aircraft was not removed from service and flew back to Lisbon in customer service as well as flying an additional 6 sectors. SATA said in a statement that the hard landing/load reports are not a mandatory requirement for the aircraft type and drew attention to the amount of time Airbus took to confirm to them the interpretation of the load report. Both landing gear legs subsequently had to be replaced. In their final report the Portuguese accident investigation authority the Aviation Accidents Prevention and Investigation Department determined that the primary cause of the incident was the ground spoilers deploying in flight after the aircraft had bounced 12 ft off the runway. Contributing factors were the failure of the pilot to go around after the bounce, the failure of the pilot to release the thrust levers before the first touchdown (which inhibited the ground spoilers deploying) and the pilot providing insufficient flare input.