Джарон Зепел Лэньер: Ученый, музыкант и пионер виртуальной реальности.

American computer scientist, musician, and author

Jaron Zepel Lanier ('/dʒ//eɪ//r//ᵻ//n// //l//ᵻ/'/n//ɪər/, born May 3, 1960) is an American computer scientist, visual artist, computer philosophy writer, technologist, futurist, and composer of contemporary classical music. Considered a founder of the field of virtual reality, Lanier and Thomas G. Zimmerman left Atari in 1985 to found VPL Research, Inc., the first company to sell VR goggles and wired gloves. In the late 1990s, Lanier worked on applications for Internet2, and in the 2000s, he was a visiting scholar at Silicon Graphics and various universities. In 2006 he began to work at Microsoft, and from 2009 has worked at Microsoft Research as an Interdisciplinary Scientist. Lanier has composed contemporary classical music and is a collector of rare instruments (of which he owns one to two thousand); his acoustic album, Instruments of Change (1994) features Asian wind and string instruments such as the khene mouth organ, the suling flute, and the sitar like esraj. Lanier teamed with Mario Grigorov to compose the soundtrack to the documentary film The Third Wave (2007). In 2005, Foreign Policy named Lanier as one of the top 100 Public Intellectuals. In 2010, Lanier was named to the TIME 100 list of most influential people. In 2018, Wired named Lanier one of the top 25 most influential people over the last 25 years of technological history.

Born Jaron Zepel Lanier in New York City, Lanier was raised in Mesilla, New Mexico. Lanier's mother and father were Jewish; his mother was a Nazi concentration camp survivor from Vienna, and his father's family had emigrated from Ukraine to escape the pogroms. When he was nine years old, his mother was killed in a car accident. He lived in tents for an extended period with his father before embarking on a seven year project to build a geodesic dome home that he helped design. At the age of 13, Lanier convinced New Mexico State University to let him enroll. At NMSU, he took graduate level courses; he received a grant from the National Science Foundation to study mathematical notation, which led him to learn computer programming. From 1979 to 1980, Lanier's NSF funded project at NMSU focused on "digital graphical simulations for learning". Lanier also attended art school in New York during this time, but returned to New Mexico and worked as an assistant to a midwife. The father of a baby he helped deliver gave him a car as a gift, which Lanier later drove to Santa Cruz.

In California, Lanier worked for Atari Inc., where he met Thomas Zimmerman, inventor of the data glove. After Atari was split into two companies in 1984, Lanier became unemployed. The free time enabled him to concentrate on his own projects, including VPL, a "post symbolic" visual programming language. Along with Zimmerman, Lanier founded VPL Research, focusing on commercializing virtual reality technologies; the company prospered for a while, but filed for bankruptcy in 1990.

From 1997 to 2001, Lanier was the Chief Scientist of Advanced Network and Services, which contained the Engineering Office of Internet2, and served as the Lead Scientist of the 'National Tele immersion Initiative', a coalition of research universities studying advanced applications for Internet2. The Initiative demonstrated the first prototypes of tele immersion in 2000 after a three year development period. From 2001 to 2004, he was visiting scientist at Silicon Graphics Inc., where he developed solutions to core problems in telepresence and tele immersion. He was also visiting scholar with the Department of Computer Science at Columbia University (1997–2001), a visiting artist with New York University's Interactive Telecommunications Program, and a founding member of the International Institute for Evolution and the Brain.

Jaron Lanier and his wife, Lena, have one child, a daughter.

In "One Half a Manifesto", Lanier criticizes the claims made by writers such as Ray Kurzweil, and opposes the prospect of so called "cybernetic totalism", which is "a cataclysm brought on when computers become ultra intelligent masters of matter and life." Lanier's position is that humans may not be considered to be biological computers, i. e., they may not be compared to digital computers in any proper sense, and it is very unlikely that humans could be generally replaced by computers easily in a few decades, even economically. While transistor count increases according to Moore's law, overall performance rises only very slowly. According to Lanier, this is because human productivity in developing software increases only slightly, and software becomes more bloated and remains as error prone as it ever was. "Simply put, software just won't allow it. Code can't keep up with processing power now, and it never will." At the end he warns that the biggest problem of any theory (esp. ideology) is not that it is false, "but when it claims to be the sole and utterly complete path to understanding life and reality." The impression of objective necessity paralyzes the ability of humans to walk out of or to fight the paradigm and causes the self fulfilling destiny which spoils people.

Some of Lanier's speculation involves what he calls "post symbolic communication". In his April 2006 Discover magazine column, he writes about cephalopods (i. e., the various species of octopus, squid, and related molluscs), many of which are able to morph their bodies, including changing the pigmentation and texture of their skin, as well as forming complex shape imitations with their limbs. Lanier sees this behavior, especially as exchanged between two octopodes, as a direct behavioral expression of thought.

In his book Who Owns the Future? (2013), Lanier posits that the middle class is increasingly disenfranchised from online economies. By convincing users to give away valuable information about themselves in exchange for free services, firms can accrue large amounts of data at virtually no cost. Lanier calls these firms "Siren Servers", alluding to the Sirens of Ulysses. Instead of paying each individual for their contribution to the data pool, the Siren Servers concentrate wealth in the hands of the few who control the data centers. For example, he points to Google's translation algorithm, which amalgamates previous translations uploaded by people online, giving the user its best guess. The people behind the source translations receive no payment for their work, while Google profits from increased ad visibility as a powerful Siren Server. In another example, Lanier points out that in 1988, Kodak employed 140,000 people when it led the digital imaging industry. By 2012, Kodak had filed for bankruptcy due to free photo sharing sites such as Instagram that employed only 13 people at the time. As a solution to these problems, Lanier puts forth an alternative structure to the web based on Ted Nelson's Project Xanadu. He proposes a two way linking system that would point to the source of any piece of information, creating an economy of micropayments that compensates people for original material they post to the web.

In his book Dawn of the New Everything: Encounters with Reality and Virtual Reality (2017), Lanier reflects on his upbringing in 1960s New Mexico, his lifelong relationship with technology, and his path to Silicon Valley. Part personal memoir and part rumination on virtual reality, Lanier highlights VR's versatility both in historical context and projects its functions into the future. Lanier writes of VR's capacity to engage and inspire more than any other kind of technology ("TV and video games draw people into a zombielike trance while VR is active and makes you tired after a while"). He writes that the older, poorer VR equipment might have done an even better job at exposing one's own process of perception, since "the best enjoyment of VR includes not really being convinced. Like when you go to a magic show." And he underscores how VR inherently helps the user focus on reality, rather than the virtual world, explaining that the best magic of VR happens in the moments right after the demo ends (his lab would often present flowers to visitors coming out of the headset, as the visitor would experience them as though for the first time). Lanier cites modern VR's rich résumé beyond gaming and entertainment: it has been used to treat war veterans overcoming PTSD; by doctors to perform intricate surgeries; by paraplegics wanting to feel the sense of flight; and as a mechanism to prototype almost every vehicle fabricated in the last two decades. Throughout the book Lanier intersperses fifty one definitions of VR, illuminating its many uses, gifts, and pitfalls.

As the name implies, Lanier is concerned about the influence of social media, and many of his criticisms of social media will feel familiar to observers of American politics and culture. In essence the claim is that platforms such as Twitter and Facebook have made their users cruder, less empathetic, more tribal. Lanier worries that reliance on social media platforms is reducing people's capacity for spirituality, and that social media users are in essence turning into automated extensions of the platforms.

In April 2023, Lanier published an alternative view of Artificial Intelligence (A. I.) in The New Yorker as less intelligent than the name, and popular culture, may suggest. Lanier concludes his essay as follows: "Think of people. People are the answer to the problems of bits."

While talking to Simon Hattenstone Lanier said: text= Wikipedia is run by super nice people who are my friends. But the thing is it’s like one encyclopedia. Some of us might remember when on paper there was both an Encyclopedia Britannica and Encyclopedia Americana and they provided different perspectives. The notion of having the perfect encyclopedia is just weird.

As a musician, Lanier has been active in the world of contemporary classical music, sometimes known as "new classical", since the late 1970s. He is a pianist and a specialist in many non western musical instruments, especially the wind and string instruments of Asia. He maintains one of the largest and most varied collections of actively played rare instruments in the world. Lanier owns a BACH. Bow, a convex curved bow which, unlike the ordinary bow, renders possible polyphonic playing on the various strings of a string instrument. Lanier has performed with artists as diverse as Philip Glass, Ornette Coleman, George Clinton, Vernon Reid, Terry Riley, Duncan Sheik, Pauline Oliveros, and Stanley Jordan. Recording projects include his acoustic techno duet with Sean Lennon and an album of duets with flutist Robert Dick. Lanier also writes chamber and orchestral music. Current commissions include an opera that will premiere in Busan, South Korea, and a symphony, Symphony for Amelia, premiered by the Bach Festival Society Orchestra and Choir in Winter Park, Florida, in October 2010. Recent commissions include "Earthquake!" a ballet that premiered at the Yerba Buena Center for the Arts in San Francisco in April 2006; "Little Shimmers" for the TroMetrik ensemble, which premiered at ODC in San Francisco in April 2006; "Daredevil" for the ArrayMusic chamber ensemble, which premiered in Toronto in 2006; A concert length sequence of works for orchestra and virtual worlds (including "Canons for Wroclaw", "Khaenoncerto", "The Egg", and others) celebrating the 1000th birthday of the city of Wroclaw, Poland, premiered in 2000; A triple concerto, "The Navigator Tree", commissioned by the National Endowment for the Arts and the American Composers Forum, premiered in 2000; and "Mirror/Storm", a symphony commissioned by the St. Paul Chamber Orchestra, which premiered in 1998. Continental Harmony was a PBS special that documented the development and premiere of "The Navigator Tree" won a CINE Golden Eagle Award. In 1994, he released the contemporary classical music album Instruments of Change on POINT Music/Philips/PolyGram Records. The album has been described by Stephen Hill, on "The Crane Flies West 2" (episode 357) of Hearts of Space, as a Western exploration of Asian musical traditions. Lanier is currently working on a book, Technology and the Future of the Human Soul, and a music album, Proof of Consciousness, in collaboration with Mark Deutsch. Lanier's work with Asian instruments can be heard extensively on the soundtrack of Three Seasons (1999), which was the first film ever to win both the Audience and Grand Jury awards at the Sundance Film Festival. He and Mario Grigorov scored a film entitled The Third Wave, which premiered at Sundance in 2007. He is working with Terry Riley on a collaborative opera to be entitled Bastard, the First. Lanier has also pioneered the use of Virtual Reality in musical stage performance with his band Chromatophoria, which has toured around the world as a headline act in venues such as the Montreux Jazz Festival. He plays virtual instruments and uses real instruments to guide events in virtual worlds. In October 2010, Lanier collaborated with Rollins College and John V. Sinclair's Bach Festival Choir and Orchestra for his Worldwide Premiere of "Symphony for Amelia". Lanier contributed the afterword to Sound Unbound: Sampling Digital Music and Culture (MIT Press, 2008) edited by Paul D. Miller, a. k. a. DJ Spooky. On May 9, 1999, Lanier authored a New York Times opinion piece entitled "Piracy is Your Friend" in which he argued that the record labels were a much bigger threat to artists than piracy. The original article is no longer available, but an excerpt entitled "Making an Ally of Piracy" exists with the same date. The original article is quoted in a separate New York Times article by Neil Strauss, also with the same date. On November 20, 2007, he published a mea culpa sequel entitled "Pay Me for My Content", again in The New York Times. On August 31st, 2023, Lainer made a guest appearance as a pianist onstage at the Great American Music Hall in San Francisco, California, improvising at John Zorn's 70th Birthday celebration along with Bill Frisell, Laurie Anderson, Dave Lombardo, and Zorn.

Lanier has served on numerous advisory boards, including the Board of Councilors of the University of Southern California, Medical Media Systems (a medical visualization spin off company associated with Dartmouth College), for the Microdisplay Corporation, and for NY3D (developers of auto stereo displays). In 1997, he was a founding member of the 'National Tele Immersion Initiative', an effort devoted to using computer technology to give people who are separated by great distances the illusion that they are physically together. Lanier is a member of the Global Business Network, part of the Monitor Group.

He has appeared in several documentaries, including the 1990 documentary Cyberpunk, 1992 Danish television documentary Computerbilleder – udfordring til virkeligheden (in English: Computer Pictures A Challenge to Reality), the 1995 documentary Synthetic Pleasures, Lanier was credited as one of the miscellaneous crew for the 2002 film Minority Report. Lanier has appeared on The Colbert Report, Charlie Rose, and The Tavis Smiley Show. He appeared on ABC's The View during the final seven minutes of the show on 19 June 2018, promoting his book Ten Arguments For Deleting Your Social Media Accounts Right Now. He was a guest on the Radiolab podcast episode "The Cataclysm Sentence", released on 18 April 2020. Lanier was interviewed by Andrew Yang in the "Yang Speaks" podcast, episode entitled "Who owns your data? Jaron Lanier has the answer" on May 28, 2020. Lanier appeared on the Lex Fridman podcast on September 6, 2021 to talk about his views on AI, social media, VR and the future of humanity. He has had speaking engagements and presentations at Concordia University Wisconsin and University Temple United Methodist Church.