Радио Флайер: Американдық ойыншық компанияның тарихы

American toy companythe company

Radio Flyer is an American toy company best known for its popular red toy wagon. Radio Flyer also produces scooters, tricycles, bicycles, horses, and ride ons. The company was founded in 1917 and is based in Chicago, Illinois.

Antonio Pasin immigrated to the United States from Italy in 1914 when he was 16 years old. He started building wooden toy wagons in Chicago in 1917, selling them to area shops. He was working as a craftsman at the time, mostly selling phonograph cabinets, and built small wooden wagons to carry around his tools. After he received numerous requests from customers of phonograph cabinets to buy the wagons as well, he refocused his business on the wagons. His business grew until the Liberty Coaster Company, named in honour of the Statue of Liberty, was formed in 1923. The demands for these original wooden wagons, dubbed the "Liberty Coaster," quickly outpaced production. Incorporating the mass manufacturing techniques of the auto industry, Pasin began making metal wagons out of stamped steel in 1927. At around that time, the red wagons sold for slightly less than $3, or about $40 in 2016 dollars. Italian inventor and engineer Guglielmo Marconi developed, demonstrated, and marketed the first successful long distance wireless telegraph and in 1901 broadcast the first transatlantic radio signal. Charles Lindbergh completed the first solo, non stop flight across the Atlantic in 1927. Combining those two marvels, Pasin christened his new metal wagons "Radio Flyer". In 1933, Pasin set up a large manufacturing facility on Grand Avenue in the Belmont Cragin neighborhood. During World War II, steel was essential war material; from 1942–1945, the company shifted production to portable five gallon Blitz cans for the US Army. In 1987, Radio Steel changed its name to Radio Flyer after its popular flagship little red wagon.

The Liberty Coaster Company began producing the wooden bodied "No. 4 Liberty Coaster" in 1923. In 1927, Pasin replaced the wooden body with stamped steel, taking advantage of assembly line manufacturing techniques and earning him the nickname "Little Ford". 1500 wagons a day rolled off assembly lines even during the Great Depression. Since 2002, the company has produced plastic as well as metal bodied wagons. Wagons from the 1970s borrowed the stylings of the muscle cars of the day, including the Fireball 2001 inspired by Evel Knievel. The 1990s saw the introduction of the "Quad Shock Wagon" echoing sport utility vehicles. The Radio Flyer Wagon was inducted into the National Toy Hall of Fame at The Strong in Rochester, New York in 1999, and its creator, Antonio Pasin, was inducted into the Toy Industry Hall of Fame in 2003.

The Radio Flyer Tricycle features the same bright red color and graphics as the little red wagon.

The Inchworm is a wheeled ride on toy propelled by the bouncing motion of the rider. It is styled as a Geometer caterpillar, or inchworm. It was initially produced by Hasbro in the 1970s. The Radio Flyer Ziggle, introduced in 2013, is a ride on toy for kids 3 to 8 with four caster wheels and no pedals. Kids propel forward by wiggling and twisting their bodies in a back and forth motion and moving the handle bars at the same time. In 2016, Radio Flyer introduced a new partnership product, the Tesla Model S for Kids. The first and only battery powered ride on for kids with Lithium Ion Technology. The Flightspeed™ Lithium Ion Batteries are engineered to provide the best performance available with a lower impact on the environment. It can easily switch between a top speed of and a parent limited speed of with the flip of a switch located in the trunk. The car is customizable and can be personalized.

The readily recognizable little red wagon manufactured by Radio Flyer is used in several artistic works, including in film and on television. A character in the 1992 drama film Radio Flyer flies to safety in a converted Radio Flyer wagon. Radio Flyer wagons appear in a store display in the 1983 film A Christmas Story. The June 24, 2013 episode of Let's Make a Deal parodied this wagon as a Zonk being offered under the name "Zonk Flyer".

The 45 feet (14 m) Coaster Boy wood and plaster statue of a young boy and wagon was constructed by Radio Flyer for the 1933 Chicago World's Fair, Century of Progress.

The "World's Largest Wagon" is a sculpture commissioned by Radio Flyer in honor of their 80th anniversary. It is nine times the size of a little red wagon, and weighs .